The 40 Trending Beauty Picks TikTok Is Obsessed With

Everyone and their mother is obsessed with this setting powder from the one and only Patrick Starrr. Are you tired of makeup that cakes up? Because the ONE/SIZE Blurring Setting Powder has been flying off shelves ever since it took off on TikTok, and people can’t seem to give it a rest! The ONE/SIZE gives you a healthy glow and keeps your makeup set all day long without any unwanted shine.

Who would have thought that snail mucin would have gone viral? And yet, people can’t get enough of this Cosrx Snail Mucin Power Essence. Working wonders for thousands of people, users rave at how it is like a magic potion of hydration and revitalization for the skin. They love how fresh and rejuvenated the essence leaves their skin feeling!

You probably recognize this innovative product right off the bat from its shockingly-purple initial sheen! TikTok could not get over the Wonderskin Lip Stain. You paint on a crazy purple hue and 60 seconds later, a gorgeous pink or red of your choice appears underneath. What we love about this stain is that it’s the perfect go-to if you can’t stand lipstick. Transfer-proof and smudge-proof, you won’t have to worry any stray lipstick smudges on your night out! What a game-changer for anyone looking for a long-lasting, natural-looking lip color.

The blowout brush that blew up all over social media, the Wavytalk Pro Thermal Brush was making jaws drop nonstop this year. It makes your hair look like you just stepped out of a salon appointment! With its negative ion function, you’ll have smoother, less frizzy hair that looks naturally curly. It’s easy to use, and the results are sure to make you happy. It’s the kind of product that immediately becomes a part of your regular hair routine once you start it. Thank youuu, TikTok!

The world fell in love with this Vitamin C Serum from Eva Naturals, because the opportunity to easily introduce more vitamins and minerals into your skincare routine is an easy yes-please. This serum is packed with powerful ingredients like hyaluronic acid and has proven to be a true favourite in the world of skincare. It’s light and refreshing, leaving your skin smooth and hydrated. With regular use, you’ll notice a brighter complexion and fewer dark spots.

For those of us who want a simple beauty routine that will soothe and repair your skin, the e11ement Hypochlorous Acid All Natural Face and Skin Spray was the answer to our prayers. A spray-on that will allow you to spritz your way to happier, healthier skin, everyone loves how easy and result-driven this product is. It feels SO refreshing and can be used throughout the day as a pick-me-up. You feel the glow with this one.

e.l.f. has had some massive hits this year, and the e.l.f. Mineral Infused Face Primer is no different! Everyone is raving about how it adds a flawless shine and glow to your beauty routine. It’s a fantastic budget-friendly option that leaves your skin feeling silky smooth. Whether you’re prepping for a full face of makeup or just want a little something extra, this primer has got you, and you will never go back.

In one word: dazzle. Yes, let’s sprinkle some moondust on my eyelids, please! The world fell for Urban Decay’s 24/7 Moondust Eyeshadow in Cosmic, because it’s a sparkly delight that gives you that out-of-this-world look. Perfect for adding a touch of glam to your eyes or highlighting your cheekbones, this vegan and cruelty-free eyeshadow is a must-have product that TikTok is tiktok-ing about.

Not only did TikTok spiral over this new rosemary hair oil, so did my hair. If you’re looking for a solution to boost your hair growth and improve scalp health, the Rosemary Oil for Hair Growth by Baja Basics might just be your new best friend. It’s lightweight, non-greasy, and smells lovely! The blend of ingredients is perfectly designed to leave your hair looking thicker and healthier. Plus, a little goes a long way, so this bottle will last you quite a while!

Change up your haircare routine, or throw out your old dodgy hair wax stick if you’re not getting the sleek results that you want! The newest beauty trend is here for you. The Hair Wax Stick by Samnyte is a lifesaver for anyone dealing with flyaways and frizz. It’s super easy to use and perfect for those last-minute touch-ups. Just swipe and go! Plus, it’s packed with natural ingredients that nourish your hair, making it a must-have for any hair care routine. Love!

Aren’t we all constantly scheming for the easiest way to flawless skin? Enter a magical product and say goodbye to pimples with the Rael Miracle Invisible Spot Cover. These patches are a game-changer, reducing pimples overnight and barely noticeable on your skin. They stick well, so you can go about your day without worrying about them falling off.

I love curls, but I am frankly not willing to trade off my hair’s health and shine by using the heating products and chemicals needed to make curls stay. That’s why I and thousands of other TikTokers went crazy over the Kitsch Satin Heatless Curling Set. A fantastic way to achieve beautiful curls without the hassle of heat damage, it’s easy to use, comfortable to sleep in, and works well for all types of hair! Say goodbye to hair damage and hello to gorgeous curls with this trendy beauty pick on TikTok!

Hand soap that smells divine and is all the things: gentle, refreshing, vegan, mineral-based, eco-friendly, and budget-friendly. Never look back on old soap choices once you try the ATTITUDE Liquid Hand Soap with Lemon Leaves! Its lemon scent has notes of apple, cucumber, and early grey, and it’s made from safe, plant-based ingredients. The large refill format is a huge plus because it’ll last, and you can refill your home’s soap bottles multiple times with it.

Your teeth deserve this one. If you are looking for a better toothpaste and aren’t super satisfied with your current brand, join the rest of TikTok in using the Colgate PreviDent Booster Plus Toothpaste. It’s a top-notch toothpaste option for anyone prioritizing oral health, being highly effective at reducing sensitivity and preventing cavities. This toothpaste is basically an investment in great oral care and health. If you want a toothpaste that truly cares for your enamel, give this one a try!

If you’ve been feeling lately that hair care is just work, work, work- take a breath and check out this viral product: the L’Oréal Paris Hair Expertise Leave-In Oil Treatment. A gem for anyone looking to tame frizz and add a bit of shine to their hair, the lightweight formula guarantees that your hair doesn’t feel weighed down. Moreover, we love the woody, oriental fragrance, it’s insanely handy for hair emergencies, and it won’t break the bank.

Acne can be a nightmare, but PanOxyl Creamy Acne Wash has been that light in the darkness this year! Keep your skin clear and fresh with a skincare weapon of 4% benzoyl peroxide, tackling acne-causing bacteria and helping to maintain a balanced pH. It is your new go-to for daily use, and it does a fantastic job for surface acne. Plus, it’s gentle enough not to dry out your skin.

The mascara to end all mascaras, people fell in love with the Maybelline Lash Sensational Sky High Mascara on TikTok recently. This beauty pick is fantastic for anyone wanting to give their lashes a boost and have a mascara they can rely on for all occasions. The unique Flex Tower brush grabs every single lash, making them look longer and fuller without feeling heavy. It’s especially good for those with sensitive eyes or who wear contacts. Plus, it washes off easily, so no more raccoon eyes in the morning!

Loma Hair Care Nourishing Shampoo & Conditioner Duo is like the fairy godmother of hair products. It waves its magic wand to make your hair soft, manageable, and smelling great. Plus, it’s gentle on sensitive scalps and free of nasty chemicals. While it might cost more than your average shampoo and conditioner, the salon-quality results make it worth every penny.

e.l.f. O Face Satin Lipstick is your go-to for bold, long-lasting color that keeps your lips feeling silky smooth. With 20 different shades to choose from, there’s something for everyone. Plus, it’s vegan and cruelty-free, so you can pucker up with a clear conscience.

TikTok will not stop talking about this nail polish! Essie Nail Polish in Ballet Slippers is the perfect shade for anyone who wants a subtle, classy look. This high-shine, long-lasting polish is great for any occasion, from a day at the office to a night out. Plus, it’s vegan and easy to apply, making it a must-have in your nail care arsenal..

You’ve already seen this online, we’re sure, and we can confirm that these are worth the viral hype! Fun to use and gentle on sensitive skin, the LE GUSHE 24K Gold Under Eye Mask is a must-have for anyone seeking to reduce dark circles and puffiness. With regular use of these hydrating patches, you’ll notice a significant improvement in the appearance of your under-eye area.

Comprehensive and effective skincare in 3 easy steps! We love the sophistication and brightness of this viral product and totally get why everyone wants a piece of this set. The Saturday Skin 3-Piece Vitamin C Skincare Set is a delightful bundle that promises brighter and smoother skin. With its powerful blend of ingredients, this set hydrates, tones, and revitalizes your skin, making it glow. Perfect as an introduction to premium skincare and for anyone looking to add some vibrancy to their nightly routine!

We want the thickest, softest hair imaginable, and Nioxin System 3 Hair Thickening Shampoo gets us the results! This shampoo adds volume, keeps your hair healthy, and is gentle enough for color-treated hair. Just wait until you smell that ~fresh, minty scent~ and you’ll know beyond a doubt that this shampoo is a real treat.

For anyone who can’t handle the hassle of eyelash extensions, there is an alternative to achieving those magazine-worthy lashes! The Premium Lash Serum is a must-have for anyone wanting longer and fuller lashes. It’s easy to use and gentle on the eyes, making it perfect for nightly use. Plus, it doubles as an eyebrow enhancer! If you’re tired of short, brittle lashes, this serum is your new best friend.

TikTok claims yet another game-changer in the beauty routine! Going viral this year, the Handcraft Blends Organic Jojoba Oil is a versatile gem for all beauty routines. Whether you’re looking to hydrate your skin, nourish your hair, or keep your nails healthy, this oil does it all. It’s packed with vitamins and antioxidants, making it a great anti-aging option. Plus, it absorbs quickly without that greasy feeling and offers a pure, natural smell!

A gentle skincare option that the internet is all abuzz about, the Bioderma Sébium H2O PUMP Micellar Water is a fantastic choice for anyone with oily or combination skin. The convenient pump makes it super easy to use, and it leaves your skin feeling clean and refreshed. It’s just perfect for everyday cleansing and gentle enough to use daily without causing dryness.

If you want to have a magical flora aura about you and love a classic, elegant perfume, you will love this beauty pick. Red Door Women’s Perfume allows you to smell fabulous without breaking the bank. With its beautiful floral notes, you’re bound to get compliments left and right. And, it makes for a great gift!

Get those beautiful, bouncy curls without frying off your healthy locks! The Kitsch Satin Heatless Curling Set is super comfy to sleep in and works for all hair types. Simply arrange your hair around this curling band before sleep, and in the morning, you will wake up with gorgeous, natural waves that are easy to get addicted to!

If you’re looking for a stylish and gentle way to keep your hair in check, the Kitsch Satin Hair Scrunchies are a great pick. They are soft, comfy, and won’t leave any creases in your hair. Plus, they double as a cute wrist accessory. With assorted colors to match any outfit, these scrunchies are a trendy beauty pick on TikTok. Don’t worry about hair damage anymore; these scrunchies have got you covered!

Kitsch just does it all, doesn’t it? Another hit is this Large Claw Clip that acts as a heaven-send for anyone with thick hair. Made from recycled plastic, it’s eco-friendly and keeps your hair secure without causing damage. The stylish design makes it perfect for any outfit, and it’s super easy to use.

The Kitsch Rice Bar Shampoo and Conditioner set is a fantastic choice for anyone with dry, weak, or colored hair. With its eco-friendly, zero-waste packaging and natural vegan ingredients, your hair will feel clean and soft without the guilt of plastic waste.

If you’re looking to jump on the TikTok beauty trends, the M3 Naturals Himalayan Salt Scrub might be the way to go. This scrub leaves your skin feeling buttery soft and smooth, perfect for an at-home spa day. Overall, it’s a great addition to your beauty routine, especially if you’re into multi-use products.

Want to dazzle on TikTok with a bright smile? The Crest 3D White Teeth Whitening Kit is your go-to. With the promise of whiter teeth in just 10 days, this kit is perfect for anyone looking to up their selfie game. Just follow the instructions, and you’ll have a gleaming smile in no time. Watch out for mild sensitivity, but overall, it’s a fab product for achieving those pearly whites.

For those on the hunt for a toothpaste that actually works, the Crest 3D White Advanced Whitening Toothpaste is a solid choice. It promises to remove surface stains and whiten your teeth after just one brush. Plus, it fights cavities with fluoride.

Looking for a face wash that’s as gentle as a lamb but works like a charm? The CeraVe Hydrating Facial Cleanser is your new best friend. It’s loaded with hydrating ingredients like hyaluronic acid and ceramides, making sure your skin stays soft and happy. Even if you have sensitive skin, this one’s got your back.

If your skin is suffering from dryness lately, the Farmacy Honey Halo Hydrating Facial Moisturizer is here to save the day. This rich cream not only plumps and soothes your skin but also leaves it with a healthy, dewy glow. And guess what? It works as a primer too!

Need a hair dryer that doesn’t weigh a ton and gets the job done fast? The NITION Negative Ions Ceramic Hair Dryer is your answer. It’s lightweight, comes with handy attachments, and dries your hair in no time. Perfect for quick morning routines!

The Bestkiss Dark Spot Serum is a must-try. Packed with 10% Niacinamide, 5% Tranexamic Acid, and 2% Alpha-Arbutin, this serum tackles dark spots and uneven skin tone like a pro. Plus, it’s gentle enough for sensitive skin and absorbs quickly without leaving any greasy residue. With consistent use, you’ll be glowing brighter than your favorite TikTok star in no time!